Saturday, 21 November 2009

New trailer plan. Group effort.

Note: Each dialogue the boss speaks she will be wearing different clothes to show the different days that the redudencies were being announced.
Employee 1 - happy
"Hello"
lights cigarette
Employee 2 - confused
"So hows everyone working downstairs"
lights cigarette
drinks coffee
Employe 3 -nervous
*nodding* "It's a hard time now"
lights cigarette
drinks coffee
typing on keyboard
"I wanted to let you know"
lights cigarette
drinks coffee
typing on keyboard
puts cup to the side
Employee 4 - worried
"These are the expected figures"
lights cigarette
drinks coffee
typing on keyboard
puts cup to the side
"We can't afford to go the way we're going"
lights cigarette
drinks coffee
typing on keyboard
puts cup to the side
stubs cigarette out
Employee 5 - crying
"I'm going to have to let you go"
lights cigarette
drinks coffee
typing on keyboard
puts cup to the side
stubs cigarette out
Zooms out to Boss sitting in the chair completly exhausted
Verve House appears center stage as if being typed.
.End.

(written by zoe)



I (Aslihan) was inspired by the camera movement on an advert which we all agreed would work in showing a stressful and repetitive situation. This is the part of the advert:






This clip shows a man doing the same deal with two people and it shows that they are in the same situation. We wanted to create an effect where people were going through the same situation in our trailer (getting fired). We also wanted to emphasise on the stress of the boss who is doing the firing and how difficult it is for her too. The target audience would know how the employees would feel either they were in the same situation or knows someone in a similar situation - because of the current recession. So, we wanted to include the boss's perspective too for the trailer and how repetitive and emotionally tiring it was.

(Aslihan)

Checklist for filming tomorrow!

Costumes
- Aya: 7 different tops/scarfs (top half will only be seen)
- Everyone must dress smart.


Props
Cups
- Everyons should bring 2 each, do not ring matching cups

Cigarettes
- Vogue

Ashtray

Business related newspapers
- Not The Sun but maybe The Times

Letters

Cheque book


****Production schedule and shooting script must be complete****

Written by Zoe.

Tuesday, 17 November 2009

Group Meeting 17/11/09 .zoe.

Agenda
Website preparation
-Asign tasks
Filming preparation-Asign tasks
Evaluation focus group
- group discussion

Minutes
Website
- What's being communicated (ideas, feelings or both)
- How its being acheived
- What is being sold
- How is this acheived
- Entertaining, Educationg, Marketing (combination of all three)
- Everyone must design a draft for the home page of our website and present this on:
Thursday 19/11/09
Focus group
-Agreed that the PA is not gay
- Show the main effects of the recession effecting the business. Showing the boss speaking with individuals about their redundency
- Accountant showing the balance sheets
- Boss shows order forms/estimated figures to employees
Filming
Due to our focus group we were informed about many things which we otherwise pressumed inacuratly. We shall present a small video to highlight the focus group discussion. This will be done after our filming.
Our original ideas for a trailer have no been changed. See other post for detailed specifics.
Written by Zoe.

Research: soap website research (Aya)

I have looked at both the Eastenders and Cornation street website, in order to gain an insight into how they are constructed so that when we come to making our own website we can make the layout of the our website not only attractive but also typical of other websites. I am going to be focusing mainly on the layout of the website, looking at things such as house theme, layout and colour theme.

Eastenders has many features as part of it’s website. These include features such as voting poll, Eastenders news, weekly quiz, a ‘your say section’ as well as the typical latest video highlight section. Video highlights are part of many other soap websites such as Coronation Street. This allows the viewer to catch up on missed episodes. As we discussed during deciding on our scheduling, the scheduling s not as important as it used to be in the past as the internet has allowed viewers to catch up on episodes. So in other words viewers decide their own scheduling time depending on their conveniences and so by including the latest video highlights on our website, we are encouraging this view.

Eastenders has a very clean and neat layout, as shown through all the different features being placed in outlined boxes. The websites focuses on the use of one font. This is shown bold in some instances, such as the different feature headings (vote, news etc). The Eastenders website has a distinctive light grey and black colour theme. I don’t think the website layout is particularly eye-catching as much as it is neat and simple. however, it is obvious that the main website feature is the video highlight section. This is shown through it’s size proportion and the fact that it’s above all the other features. Coronation Street on the other hand, has a much more colourful and cluttered house style. The coronation street website has a background of the soap location, wethearfeild as well as close-up of building bricks towards the bottom of the screen. This could be to emphasise that the soap focuses on working class Britain. The font colour is pink and green as well as black times new roman black text. Interestingly the layout and house style of the Coronation Street website is very much like a soap magazine cover in it’s choice of text, colour and cluttered layout.

When constructing our website I think we should have a neat layout with a colourful background. However, I don’t think that the colour theme should be as bright as the colours used on the Coronation Street website. This is due to the fact that our primary target audience, are people ages 20-40 and therefore they will not be interested in a teenage style bright and cluttered website furthermore, having a website like this will not reflect the style of the soap.

posted by Aya

Poster ideas (Done by Serhan and aslihan)



























The first three posters show dominant female characters. We want to emphasize on this idea on our trailer on empowering women. It has elements of film noir because of the silhouettes and shadows. i think this is a good way in showing that there is a "dark side" to the business in some way. The idea of a woman holding a cigarette is quite good because of the masculine elements it has.





The banner across this poster reading "tha office" is a good example of representing the narrative for this production. the it skills used is good because they have manipulated the image by adding paper clips on the banner (emphasis on office props and incorporating it with the poster).









This poster is of a postcard format. It is not a film poster but the effectiveness to the audience is good. It is satirical as the writing glamorizes it but the picture gives a different impression, as if to say "no, this is the truth". it is fun to look at too because it sends this message and also it is something someone could keep.























Again, women are given a different representation to looking more powerful and independent in the "Crooked Business" poster. this is a poster of a short film. the lettering is effective because the 'e' is "crooked"

Saturday, 14 November 2009

Risk Assesment for Verve House. Zoe.


Overall there is a low risk when undertaking our filming session at Verve House.
Written by ZOE.

Pitch!

Me(Zoe) and Aslihan began by writing down a few words that are relevent to our soap idea and then chose three that summarise best and give the better narrative image.



Office, Recession, North London, Business, Money, Glamorous, Trampy, Fashion and Competition.



Final idea.

Fashion, Office, Recession
What do you think?